At the age of 22 Ian Fuhr first dipped his toe in entrepreneurial waters and knew he had found his place in the world. The archetypal serial entrepreneur, he has started and run successful businesses in various industries. His best-known venture was the Sorbet chain of beauty salons that grew into the largest in Africa, currently comprising more than 200 franchised stores.
In 2017, Sorbet was sold to Long4Life and two years later Ian left the group to set up the Hatch Institute, a business- and life-coaching organisation that serves entrepreneurs and business leaders.
Ian has written two books: Get That Feeling (2014) that tells the story of his life- long entrepreneurial journey, and The Soul of Sorbet (2018) that highlights the power and competitive advantage of the corporate culture of the Sorbet business.