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Dan Mace's 2-Minute Taste-Test On Creating A Show

Before you get stuck into the recipe, test your skills in this supa quick 10-step assessment below. Then, try again at the end to see your improvement. 

Click below to begin the assessment.

Start

Question 1 of 10

What is an essential ingredient of a great YouTube video?

 

A

Using the best tools and gear to execute it.

B

A great idea or story that people can buy into.

C

The attention to detail during post-production. 

Question 2 of 10

What is The BRU Show about?

 

A

Dan completes 12 of his craziest unfinished ideas.

B

Dan meets 12 like-minded bros all over the world.

C

Dan visits 12 of the best breweries in the world.

Question 3 of 10

What is the benefit of having the editor present during a shoot?

 

A

It helps the team avoid making obvious mistakes.

B

It’s a legal requirement in the film business.

C

It speeds up the production process.

Question 4 of 10

How can brands improve their online advertising?

A

They should dedicate a team to creating content, not just ads.

B

They should run their ads during rugby games to get more views.

C

They should spend their budget on enlisting A-list celebrities.

Question 5 of 10

Why does Dan love the BMW power steering commercial with the mouse?

 

A

It was a big-budget idea full of bouncing balls.

B

The idea was original, simple and effective.

C

Dan loves mice.

Question 6 of 10

What is Dan’s approach to branded content?

 

A

Making the brand part of the story to help amplify the narrative.

B

Choosing brands that everybody loves so it’s not disruptive.

C

Getting the brand to come up with ideas for the content.

Question 7 of 10

In Dan’s view, should small businesses create their own innovative content?

 

A

Yes, they should hire the best content creators.

B

Yes, on social media anybody can be a content creator.

C

No, they will be better off partnering with a content creator who has an existing platform.

Question 8 of 10

What part of the content creation process should sit within your business?

 

A

Execution and production.

B

Innovation and ideation.

C

Team and equipment.

Question 9 of 10

What is an important step when creating compelling content online?

A

Read the comments, and listen to what your community is saying.

B

Run a giveaway every month.

C

Put some budget aside to buy views so your content looks popular.

Question 10 of 10

Why does Dan believe Discovery+ gave him free rein to create The BRU show?

 

A

Because Dan and his team have developed trust through their previous videos.

B

Because Dan and his team are professional filmmakers.

C

Because Dan and his team are personally liable if it all fails.

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